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Rolex, creating a timeless digital presence

Rolex, creating a timeless digital presence

Industry

Luxury Fashion

Deliverables

Brand Campaign Strategy

Interactive Website Design

Visual Identity Refinement

Editorial Photography

Film & Motion Production

Year

2024

Location

Geneva, Switzerland

Read case study below

Redefining timeless luxury for a new digital era.

Rolex partnered with Nord Studio to elevate their legacy of craftsmanship into a refined digital experience. The aim was to develop an online presence that felt timeless, understated, and technologically precise—true to the Rolex brand.

For the Digital Presence project, we redefined Rolex’s digital storytelling by designing a modern interface that conveyed elegance without excess. Our creative direction focused on minimal layouts, generous spacing, and cinematic visuals. Paired with precise typography and interactive transitions, the experience reflects the enduring excellence of Rolex while speaking to a new generation of digital natives.