Industry
Luxury Fashion
Deliverables
Brand Campaign Strategy
Digital Experience Design
Visual Identity Refresh
Photography
Motion and Video Content Creation
Year
2024
Location
New York, USA
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Redefining timeless luxury for a new digital era.
Ralph Lauren approached Nord Studio to create a campaign that celebrates its legacy while resonating with a new, digitally native audience. Our mission was to capture the essence of the brand’s heritage—its commitment to timeless elegance and sophistication—and translate it into a visually captivating, modern experience.
The campaign, titled Reflections of Elegance, integrates digital touchpoints with traditional luxury. We developed a cohesive visual identity, anchored by muted earth tones, refined typography, and immersive product visuals. This design language set the stage for an interactive website experience that invites users to explore the world of Ralph Lauren with elegance and ease.
